ONLY

Opening in December 2025.

The Danish fashion brand ONLY was founded in 1995. Over the past 15 years, it has developed into a trendy and well-known jeans label for young women.
Every ONLY collection is "denimized." This doesn't mean that every piece in the collection is made of denim, but each piece is perfectly paired with jeans and has a denim soul within it.
ONLY's goal is to transform the gray and monotonous everyday life into a colorful, creative, and exciting one with its fashion. 

Every ONLY garment is created with the special ONLY feeling and therefore reflects the brand's identity: ONLY is flirtatious, urban, daring, unique, and authentic.